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aderfp633 · Inscrit le: 27 Sep 2011 Messages: 7915 Localisation: England

He Who Replaced Willie G. - Ray Drea
It’s impossible to switch a legend. And Willie G. Davidson is usually a legend. He helped save the firm on the dismal AMF a few years his styling influence can be looked at on pretty much everything that’s leave The Motor Company for the past Half a century. As a general direct descendant within the motorcycle manufacturer’s founders, Harley-Davidson generally is inHarley's Chief Styling Officer Ray Drea (3rd from left) looks admiringly in the man he replaced, Willie G. Davidson, at the press launch to the Sportster 48. Willie G.’s blood. Once he announced he was stepping down as Harley’s Chief Styling Officer in 2012, it created a significant stir amongst H-D enthusiasts. Fortunately for Harley,Motorcycle Superstore, it had talent browsing the wings to gain where Willie G. left off. “It was my privilege to the office alongside many incredibly talented people during this company so i have great confidence the future of Harley-Davidson’s design leadership continue growing in the pre-eminence,” Willie G. said on his parting press statement. The confidence he mentioned sooner or later of Harley-Davidson’s design leadership now rests within the shoulders of Ray Drea, new Chief Stylist in the Motor Company. Inquired on the shoes he has to fill and whether he appears like he needs to surpass that legacy,adjustable levers, Drea said “I don’t know if anybody could that they are quite honest. It’s pretty unique, don't just what he’s accomplished, create a bring to mind we,Brake and Clutch Lever, just how many companies did you know which happen to have family in active roles setting up a difference, not just a figurehead,handle lever, but actually and create a difference? It’s a large asset, just how an individual ever equal that?” If there’s single person capable to replace Willie G., it’s Drea. Two of the go which are. Secondary school, the fact is that. Ladies Drea joined school with all of the three of Willie G.’s kids - Karen, Bill and Michael, who had previously been in the same grade. Michael is really a talented artist with his own right anf the husband and Drea were with a special class together called “Fifth Year Art.” Their school was with the art show so Drea entered a Sportster tank he customized. He previously had become painting motorcycles, cars and vans along with just gotten done doing up a Sportster tank to obtain a customer, painting a Frank Frazetta mural over the top and finishing it off with gold leaf lettering and striping. Before he gave the tank back though, he chose to enter it on the show. Willie G. ends up attending the art show with Michael and sees the Sportster gas tank put on Drea’s paintings and asked his son if he knew which kid did the artwork in there. Willie G. gave Michael a card and said, “Hey, be sure that you have motorcycle clutch him call me.” Fresh using high school, Drea made available her own business where he did custom painting, signs and graphic art in order to the leap to your Black and Orange. His graphic design work included creating logos, one particular involving jobs for Harley-Davidson, but extended to t-shirt artwork too for ones National Street Rod Association and various hotrod events throughout the country. This became prior to computer age so Drea did everything byDrea incorporates a long reputation of creating logos for Harley-Davidson and features a wide-ranging resume inclusive of custom painting,sport bike accessories, lettering and signs, graphic art,Sportbike lever, pinstriping and gold leaf. As you can see, he'll express his talents on pretty much any canvas. hand, and t-shirt skill the moment involved four-to-six color separations which in fact have that should be done individually. Thus his journey for an artisan began. Drea said the first steps of projects Willie G. put him on was allowed to be all of the the 74’s (the 74 cubic-inch Shovelhead ran from 1966-1984) but developed into the 80 cubic-inch green and orange FLH considering the black leather bags and fringe in it. Harley had the mock-up during the studio with all the two-tone about it even so the motorcycle still needed stripes. In those days, Drea says the plan team would usually tape it to locate the stripes due to convenience Motorcycle lever . But Willie G. wanted this blog to end up being different,CNC sport bike parts, so he previously had Drea stripe up by yourself. Well-liked by had another job already aligned for Ray on top of that. At that moment, Harley a promo happening for the dealers and whoever sold by far the most bikes, The Motor Company would d motorcycle brake lever o up a distinctive bike and present it therefore to their top-seller. Harley had brought a Glide straight into the studio and did a sweet splash of paint in it accompanied by a number of colors, so Willie G. asked Drea if nevertheless stripe it and then add the of entirety by painting Willie G.’s signature with it. He continued to complete projects on their behalf like logos on tanks but didn’t get on the Harley payroll as Sr. Industrial Design Stylist until 1993. His big break came about the end of 1992 when he was working for Calibre Inc., who was simply doing eat the custom paint for Harley at the time and does the paint on its CVO models today. Harley’s styling department was slammed hence they asked considering they could bring a bike up to him which they been in the pipeline and have absolutely Drea put his spin onto it. Harley provided some initial design direction, like Motorcycle lever blacking-out the bike, but left the graphics and details as many as Drea. The project bike eventually became the ‘Bad Boy’ (1995-1997). What Drea didn’t know right at that moment was the project have also been a test, if he steered the design and style right into a slightly different direction than originally planned, that decision helped seal the offer. Harley liked the results and afterward Willie G. approached Calibre about adding Drea with the team full-time. Ever since, he’s been Willie G.’s right-hand-man before announcement of his retirement. Now he oversees everything, from styling with the top-tier CVOs to Sportsters to some of the core accessories that is included with the launch of the latest models. In place of doing one-offs, he spearheads job to make for the masses. “It’s a whole ‘nother level if you consider design must be easily reproduced thousands of times so you’re pleasing countless people, it's unlikely that any.” Drea's focus changed from creating one-offs to designing motorcycles with mass appeal. Amongst his latest projects was the 2013 Harley Breakout. Designing a motorcycle capable of selling in big currently is the primary challenge. Drea says a task usually originates with marketing saying everything from “Hey,Motorcycle Superstore, this model is long in the tooth, it takes a refresh” to filling a perceived gap for consumers between two models. He added that establishing the baseline of “What let's do something do just for this next model is produced by the voice on the customer, it comes down through the voice of advertising saying ‘we have now identified this chance,’ and it can be very broad-based. We’re thinking foreign currency trading right here,billet mirror, we’re thinking this kind of customer, we’re guessing there’s chance for this degree of volume.” The “project charter” as it’s called then heads towards styling department where they’re asked to create a visual of them ideas, to solve the question “w SportBike Levers hat would that thing appear as if.” They’ll carry out a rendering first which then would make the rounds so you can get approval in order to make a 3-D version with it. Then it’s off for final approval before tooling up for production. A lot, Drea says it’s are a extra robust process but what hasn’t really changed thinks around the customer first. That’s not saying Harley’s design department doesn’t do concept stuff since they still toss around how to find called “Blue Sky” ideas which are beyond that, ones aimed to exceed customer’s expectations. Drea knows some things about exceeding expectations. Considering his present position as Harley’s Chief Stylist, it was surprising to learn the talented artist doesn't have any formal training, as such, except learning working. Drea said sometimes he’d head to workshops in the country, in accordance with what he was following during the time, but for the greater degree he’s self-taught clutch and brake levers . “I set my sights on something and learn to get it done. I’ve had the discussion about talent often with different individuals that say ‘Well, it’s just something you’re born with.’ I do think you’re born accompanied by a love for something, far from the talent. There's a passion or fascination with whatever that thing is which assists fuel the persistence to find efficient at it,” he explained.Drea loves to give back within the talent which has provided a whole lot of for him, so 11 rice he started a celebration in Milwaukee called Pinstripe Legends. Drea’s passion was stoked from a young age. He all began family portrait of eight wonderful oldest brother Don,adjustable Lever, who was simply 20 years more aged than Ray, was heavily inside the motorcycling culture. By the point his brother Don turned 16 he already had two Harleys, one a Panhead dressed-out with purple flake, white bags, white seat, and then a radio attached to it. Attractive experienced a Knuckle chopper that has a Springer front, a bit of sissy bar, and upswept exhaust. Harleys have existed him since he has been a kid. Using his brother Don’s influence, Drea is in a position to turn his love for Harleys and hot rods into a long and illustrious career. And racing lever when he says he followed the project of Von Dutch and Ed ‘Big Daddy’ Roth from a distance, he was sufficiently lucky to get have tremendously talented custom painters inside of the Milwaukee area to draw in inspiration from. One of them was Butch Brinza, who had an uncanny attention for detail and was main people Drea knew who used candy paint. Brinza was famous for using a pearl made of fish scales from Italy, too. Overall clearly there was a thriving scene the moment in Milwaukee, from spray guns to pinstriping to mural work, leaving Drea plenty avenues of inspiration. It’s also where he perfected draft beer pinstriping. Seeing how the method has helped provide Drea using a technique for living, he gladly gives in to the art that’s “given very much to me.” Eleven years in the past shortly fater he began a party called “Pinstripe Legends” for the winter Milwaukee Custom Car & Bike Show. Based on Drea, about 75 custom pinstripers from surrounding the country arrive at the show and paint all weekend long, over tanks,CNC sport bike parts, fenders, whatever. They likely sell the artwork on a daily basis with proceeds good idea Children’s Hospital of Wisconsin. Drea said it’s a huge party, a wonderful time for your great cause, only one for the major reasons he soon started it was actually to get recognition for pinstriping for a craft form. Once he was concerned of the fact that art form was being lost, playing with the recent past he’s seen resurgence. “Each striper has his or her style,handle lever,” he stated. Drea should become aware of. He produces a living focusing on styles. In Daytona Beach, Drea what food was in town for those launch with the 2013 Harley Breakout, but we had him making the rounds at Willie’s Tropical Tattoo Show and swap meets,Drea (far right, front row) appears a proud papa in the recent Pinstripe Legends event together with the range of artists that came along to color and party. The artwork created at Pinstripe Legends is auctioned off for the Children's Hospital of Wisconsin. too, therefore asked him if the pair were types of ideas or inspiration. “Absolutely. Don't just for inspiration, but more excitingly, gauging when or if perhaps some trends go mainstream. Each one of our bikes,Brake and Clutch Lever, generally, represents a a trend. Like when Harley came out with black denim. Which had been something which I watched for several years, I saw that whole trend, black denim hot rods when using the wide whites additionally, the red rims, result in the transition from hot rods to motorcycles. “From your motorcycle perspective, I saw this steam-pipey, nostalgic thing taken from Japan almost 15-20 in years past as well as some from it revolved around these honest, raw finishes too,bar end mirror, playoffs belonging to the denims, coppers and brass or anything else, and quite often just rust. These people were keeping it inside the patinas, as well as patina finishes were gathering steam in Germany. Eventually, it made it to free airline Coast here,Motorcycle lever, but where I saw a number of these products emerging more in volume was the LA Roadster Show. So I’ve been tracking these particular trends continually, watching these trends and foreseeing as soon as they go commercial.” Drea lets his hair down during a family trip in Hawaii. Specifically does Harley’s Chief Stylist do when he’s not predicting or setting trends? What else, he efforts to find time for his art. Often he gets talked directly into doing a cool splash of paint to have a friend, or sometimes when a is retiring or leaving the business enterprise, he’ll paint up a gift being a disappearing present. Attractive puts energy in clutch lever to his pinstriping event as well as others he’s interested in and spends eat his sparetime giving in to what he is doing best, his art. He somehow finds time for them to focus on a café racer project he’s got doing right away. Before that, he built a ’32 Ford that has a Flathead in it. But he’s also got two young kids at-home who consume his time. But this doesn’t take him away from his art. He recently helped his son Will which includes a class project where they created one your Lady of Guadalupe with a wood board using enamels and gold leaf, providing an opportunity for Drea not only to spend time together with son, but to talk about is essential laying gold leaf with him in the process. His other son takes a Latin class where they’re doing chariot races so Drea have been helping him by flaming it down and lettering it. Whether in the office or in your house,racing lever, he breathes art, exhales motorcycles and hot rods, and whenever there’s anything like a rightful heir to Willie G.’s throne, Drea is the man.

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